Build, Scale, and Sell Without Giving Away a Single Share.
Forget the VC pitches, boardroom battles and Shark Tank theatrics. This is the real-world playbook for launching and scaling a profitable business while keeping 100% ownership, control and freedom.
For Founders Who Do It Their Way.
No Money, No Problem
You’ve got a startup idea but no investors, no money, and no connections. This book shows you how to get paying customers to fund your journey.
Keep Full Control
You don’t want to answer to investors, boards, or shareholders who can steer your business away from your vision. This book shows you how to stay in charge.
Tired of the Myth
You’re done with the Silicon Valley narrative that fundraising is the only path to success. There’s another way, and it starts with customers, not pitch decks.
From Idea to Reality
You’re a creative, consultant, or SaaS founder who’s ready to stop daydreaming and start building without waiting for permission.
Profit Meets Lifestyle
You want a business that gives you freedom, flexibility, and autonomy. Something that fits your lifestyle instead of dictating it.
On Your Terms
Above all, you want to build, scale, and sell a business entirely on your own terms without giving away any equity.
Why Most Startups Crash and Burn.
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42% of startups fail for the simplest reason of all: they build something nobody actually wants. No matter how polished or clever the product, if the market doesn’t care, it’s doomed from the start.
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Too many founders spend months or even years coding, designing, and perfecting their product before ever asking the most important question: will anyone pay for this? By the time they find out, it is usually too late.
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Even venture-backed startups are not safe. In fact, 75% of them still fail to return capital to their investors. Outside money can extend the runway, but it cannot manufacture demand.
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The only validation that matters is a paying customer. Investors might write checks based on promises, but customers prove real demand with their wallets, and that is what keeps a business alive.
Shut Out by Investors? Build Without Them.
Screw the Investors is a step-by-step roadmap to building, scaling, and selling a tech startup while keeping full ownership and freedom.
This isn’t theory. It’s the real-world playbook that Yuan Wang and Chris Garbacz used to bootstrap Studio Ninja into a multi-million-dollar SaaS serving thousands of customers worldwide — then sell it without the need for investors.
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Learn how to prove demand before writing a single line of code. This book shows you how to secure paying customers early so you know your idea is worth pursuing and your business is worth building.
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Chasing everyone is a recipe for failure. Instead, discover how to focus on a specific niche, win that market, and turn early adopters into a loyal community that becomes your most powerful sales engine.
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Avoid bloated roadmaps and wasted effort. You will learn how to focus only on the features and benefits that solve real problems, cut the rest, and create a product that customers truly love.
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Growth does not mean doing everything yourself. Learn how to outsource smartly, design systems, and leverage your time so you can scale your company without sacrificing your freedom or sanity.
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The endgame is not just selling, it is selling with control. This book shows you how to build a business that attracts buyers, negotiate from a position of strength, and keep 100% of the upside you worked for.
Built From Experience, Not Theory.
In 2015, Yuan Wang and Chris Garbacz pre-sold $15,000 worth of subscriptions before writing a single line of code. That scrappy experiment became Studio Ninja — a global SaaS platform serving thousands of photographers in 70+ countries that was eventually acquired by a global company.
All without giving away a single share.
Join the Founders Circle.
Be one of the first 100 readers to get:
✅ A free copy of Chapter 1: Cash Before Code
✅ An exclusive invite to the virtual book launch
✅ Behind-the-scenes updates as the book comes to life
